Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗APPE LATTE LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Well designed app that makes it easy to keep track of how I’m doing across each day. The calendar view is a good way to check on how it changed over time. Nice work!
Three seconds a day...Yours forever. Calmatte is a journal for people who won't write one. Tap a face — that's an entry. Or hold one button and talk...
| Name | Price | Type |
|---|---|---|
| Weekly Sub $0.79 | $0.79 | Weekly |
| Monthly Sub $3.99, Free 3-day trial | $3.99 | Monthly |
| Annual Sub $29.99, Free 3-day trial | $29.99 | Yearly |