Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chris Conlee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
How refreshing to have an app that can be used to help others! I look forward to voting on the monthly charities and feel comfortable knowing they've been vetted. Great app!
I love it when people think of others. That is what this app is all about💚
PIFster is an amazing idea. It allows users to suggest and vote on charitable causes that are dear to them. The cause that gets the most votes each month, is the recipient of the community donation. That means 12 different charities per year get helped. I love that! It's also amazing watching the videos of past donations. Some of the causes are just wonderful. Get involved today and help your favorite cause.
How many times have you thought to yourself: Wow, if everybody could just pitch in $1 dollar, we'd have enough to fix this problem? Well, that was t...