Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Samet Ersan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game in its current state took a whopping 3-4 hours to fully beat. I like the idea behind it, but there isn’t much actual game yet. Please build this out, provide more to do, or more levels. Game description states “endless” and speaks to competition between players which neither of those aspects are in the game as of this review.
In River City, players have the opportunity to build and manage their own bustling metropolis on the edge of a picturesque river. Utilize cargo ships...