Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OUAZ GAMES · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fun but too many ads. Gave me an inappropriate ad. Not sure if that was the game’s fault though.
I love this game but I can’t get passed level 18 although of the error this game is a 5/5 wonderful game.
This game is very fun and I love capybaras especially for the memes, but level 7 is completely impossible to get through! Please fix this, I want to keep playing the game but level 7 is so impossible. And I’m not saying this because it’s so hard, it’s actually impossible
Choose the best gate, pass through it, and bring capybara together to clash with the opposing crowd. Become the capybara crowd master and lead your p...