Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FoodSwitch Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The gluten switch feature used to be a free feature of the FoodSwitch app. Why is it okay to charge for needing gluten free but not other dietary needs? We don’t choose to need GF anymore than a person who uses the free features to find low sugar, salt fat etc for a medical diet! People who need this feature are not choosing GF for fun! I am legally blind and this app used to provide an accessible way to stay as safe as possible. Contrary to bigoted stereotypes, many people with low vision and blindness are quite independent with modern technology and do their own grocery shopping. FoodSwitch offered a screen reader accessible option to identify GF foods, because picking up a gluten product is more serious than accidentally buying a less preferred flavour or brand. It saved me numerous times when people put products with similar packaging on the wrong shelf, or when packaging changed to look more similar to the gluten version. Charging for this app is also making it more expensive for me to have basic independence and dignity. Shame on the developers! It’s enough to have the “gluten tax” on every packaged or prepared food item we buy, give us a break and let people on a GF diet have equitable access to essential dietary support, on a like basis to FoodSwitch app users with other dietary needs! In the very least, charge everyone the same or charge no one. Stop singling coeliacs out and exploiting us please!
I tried to subscribe, app was useless didn’t have most of the products I scanned. So I cancelled subscription, 3 weeks later they take money from my bank acc. I opened my subscriptions up and it shows subscribed for another month with no way to cancel. I tried to login and it says I don’t have an account BEWARE… if you subscribe you may not be able to cancel unless you change your bank account number… Response and refund from developer welcome
I have found this app to be a great tool when shopping now that we found out that my child is gluten intolerant. I shop at Coles and found that it will find pretty much every product I scan.
Make healthier food choices with GlutenSwitch. Simply scan a barcode to see a product's gluten status, nutrition information and gluten-free healthier...