Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sergey Karakozov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love Halloween and this game has quickly become my new favorite. The newest update for the garden room was my favorite room so far. You can tell the developer put a lot of effort into the graphics. I did notice that the task list (where you can trade objects for boxes) does not appear. Not sure if this was intentional or not, but I did miss that in the latest room. My only complaint is that there aren’t more rooms available yet. Looking forward to future updates.
I never write reviews but I had to for this game. I play a lot of the popular merge games. I like the ease of gameplay, the feeling of collecting things, the ready distraction when I need a break on a stressful day. I’ve been trying to find a fun Halloween themed game for YEARS and none of the ones prior to this on the market (including other ones from this company) have appealed to me. This game is perfect. The graphics are fun and have a very “Hocus Pocus” vibe. Instead of making it hard and laborious to earn rewards and power-ups, there are a ton of bonuses/power-ups/etc. and many different ways to earn them! This makes game play feel like constant rewards and never frustrating. There aren’t any of those “you can only get this jewel item by spending money or jumping through three hours of hoops” power-ups. I HATE when games make one of the items almost inaccessible. There are a lot of ads but they are almost always OPTIONAL! This way I don’t MIND watching an ad I chose to watch in order to double a bonus. I hate when a game forces you to watch ads in order to get past a level. I watch more ads on this game because it always offers an option to skip ads - I don’t feel I HAVE to. I like that when I run out of one thing to do, there are five other things I could be working on. And the art is genuinely excellent. Slightly spooky vibes while being cute and cheery. And very well done. I hope the game is a huge hit because I will keep playing as long as there are any levels or activities still to do! This may replace my biggest merge game addictions permanently.
This game is really fun to play and merge items! But something that I like in merging games is something that shows you the merge line of different items. There doesn’t need to be any rewards for finishing them, but I would love to see this in the game so I can have fun completing each of the merging lines.
Welcome to Halloween Merge: Merge Mansion — a haunted house full of monsters, ghosts, witches and spooky secrets! An old family mansion hides a myster...
| Name | Price | Type |
|---|---|---|
| Little Energy | $0.99 | One-time |
| Pile of Rubies | $1.99 | One-time |
| Special Energy Pack | $2.99 | One-time |
| Piggy Bank | $2.99 | One-time |
| Small bunch of Energy | $4.99 | One-time |
| Bag with Rubies | $7.99 | One-time |
| Small Energy Set | $9.99 | One-time |
| Special Garden Offer | $14.99 | One-time |
| Special Tools Offer | $14.99 | One-time |
| Medium Energy Set | $19.99 | One-time |