Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FRIENDSAPP LISTING · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I want this app to work. Really and truly. But every time I try to identify a pill it is wrong, can’t even come close or just plain stupid. I put in round and white and I get an assortment of shapes. I take a picture of round and white with a letter and I get oval, various colors and lots of numerals but everything except the one I put in.
HORRIBLY loud, intrusive, loooong ad has to complete before you can use this app to identify a pill. The first pill I tried to identify by image found nothing. When I entered the pill imprints (numbers and letters pressed into the pill), it still couldn’t find the medication (a common Rx for asthma). Conclusion: this app is worse than useless.
Failed to identify 2 different pills from a photo. But if you already know the name of the drug it gives you plenty of information. However, it doesn’t describe the pill shape, size, color or imprint.
A Pill Identifier & Med Scanner app is designed to help users identify and gather information about various medications quickly and accurately. The pr...