Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MacMillan Interactive Communications, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have very mixed feelings about this app, because the movie selection is fantastic, but the app itself is so poorly designed it makes it almost impossible to find the movie you want. There is no search function, snd no readily available “Continue Watching” list so that if you manage to find the movie you want and start watching it, it’s almost impossible to find it again. The movies are divided into “channels,“ but within those channels there are multiple sublists that have hundreds of movies with no recognizable organization. I wish the creators would just put in a simple search function. That would improve this app dramatically.
Excellent library for old films that are hard to find elsewhere. They are all available as originally filmed with none remastered which is fine for me but may annoy others. I have three problems with the service: (1) The app falsely represents that a search function comes with a full subscription. I’ve discovered that is only available on your mobile device not on the TV. (2) The subscription only applies to a single device, as such, this is an extremely overpriced service, and (3) There is no close caption ability. There is also no customer service contact info to resolve any issues. Highly suggest watching the free service only, dealing with the lack of search and waiting for continued improvement of the app if it happens. Search availability is absolutely critical for this to be a paid service.
Awesome!
The Classic Movies & TV App contains hundreds of hours of classic movies and television shows available to watch for free. Sign up for a monthly subsc...
| Name | Price | Type |
|---|---|---|
| Classic Movies & TV Sub (Monthly) | $5.99 | Monthly |
| Classic Movies & TV Yearly Sub | $69.99 | Yearly |