Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sutra Fitness, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Jane Do app gives me access to my favorite workouts, without having to live near a Jane Do studio. The low impact Sculpt class is my favorite way to kickstart the day and get my body moving, especially now that I work from home. The class structure is fun but challenging and has helped me build and maintain long and lean muscles. I've tried a ton of other workouts but nothing is as effective or has the supportive community that Jane Do does.
I have been a Jane DOer for about 5 years, and it has been such a game changer for me! The workouts are so fun and addictive that you keep coming back. The trainers and founders are amazing people, and they keep things fun, lowkey and inclusive! The convenience of the app is amazing, and they have added tons of content recently. I am so happy with Jane DO!
Love JaneDo! I’m so excited to have access to all my favorite classes at home!! The instructors are amazing -great energy! the classes are actually fun and always have the best playlists. If you’re from the area I definitely recommend trying an in person class as well- the community they’ve built is so special and unlike any other fitness studio I’ve experienced. I always walk out of a Jane workout feeling incredibly strong and empowered!! Cristin is my fav!
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