Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Human Centered Technology Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We are currently using this app to supplement our diversity, equity, and inclusion program. Our major struggles include keeping our staff engaged. education continuity, and making sure that all leaders and employees get introduced to our initiatives. So far is has been very effective in giving us the opportunity to scale our efforts while reducing some of the traditional barriers that may impede DEI success. Highly recommend!
Traditionally organizations have struggled to get employees to participate and engage in training or discussions that are sensitive in nature. Not onl...