Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sehrish Majeed · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Ads and it is unrealistic and it is nothing like the pictures in the App Store
This game is fun but there’s to many ADS!!! I watched 3 ads before I could play! But it’s still fun. Please fix the ads :)
Enter the Neighbor's house when they are out of the home, go carefully and destroy mentioned items within time and escape before the neighbor caught y...