Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wilma Technologies Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really want to use this app but when o put my number, I never get the six digit code. I tried multiple times, even different days and nothing. I never received the code. Hope you could fix this so I can start using it!
I’ve tried multiple times this month to book a ride, none of them were successful. I waited for at least 15 minutes each time on the page “waiting for the driver to confirm the ride”. Really looking forward to taking a ride using this app, unfortunately still haven’t gotten a chance yet.
Why do women have to pay a memebership in order to feel safe with a driver? Does uber require a membership and that’s unsafe… this app needs to provide a come and go environment for all women to be safe and not needed to pay a fee constantly in order to access their services. Very disappointed as I wanted to use this app, as a women you have to deal many sick weirdos. What a shame.
At Wilma, we are Women Driving Women. Our ride hailing service is designed with women’s safety in mind. Wilma is North America’s first Women Driving...