Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Amanda Corona · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There are to many adds
l ❤️ 3D!
DO NOT GET THIS GAME. As a game that’s for 4 years old and up, I didn’t expect to see SO MANY ADS and have them be of actual butts in thongs twerking. The game obviously doesn’t s fine but the ads are literally 3 times after a level, even after pressing skip or the X on the top. Also has the very scary blue creature that tells kids to do bad things. DO NOT GET THIS GAME
Get as tall as you can!