Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Empire National Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Update the map in app as other dispatch app in helpful way. Latest update map in app is really messed up. And update app with auto tracking. Manual update location for drivers is really distracting while driving in high traffic, at the speed around 80mph or in bad weather.
If you’re interesting in being an owner operator, this is the last company I would recommend working for. You won’t make even half of what they advertise you will. You will be driving for 0.75/mi and end up losing money in the long run for the cost of insurance, vehicle maintenance, time, etc. You would make more money working at McDonalds than driving for empire. The greediest brokers I have ever encountered. They will take 50% of what the shipper is willing to pay, and won’t even submit a bid if they don’t make as much as you do. I promise it’s worth it to get your own DOT number and truly start working for yourself. Empire brokers are absolute vultures. This is the lowest of the low.
Before bidding drivers should be able to communicate with dispatchers for better understanding about the load. I had dispatcher report me for changing the rate after finding out it was citizenship needed load, it wasn’t mentioned in the first place tho..miscommunication will grow distrusts between the driver and dispatcher.
Empire application to track driver location. Web site empirenational.com