Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mobile App Fund · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Immediately downloaded and installed in the recommendation of a Google search for the best family social media app. Immediately set it up inviting all of my family members. With only two people currently answering the invitations I tried to send messages and a post. The app is painfully slow to load and to transition between dashboard and messages and, other links. Messages do not show up in the feed as it says no user chat list found. Have tried to create a message to the family and they do not show up. Updates are needed.
Doesn’t work
Great social media app for families !
Family Table is the ultimate social media platform strictly for family units. Invite your parents, grandparents, brothers & sisters, kids, aunts & u...