Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Comunidad de Madrid · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If this is the official app for train and bus cards in Madrid, I would say make it easier for English users. Specially, there doesn’t seem to be an English option.
In 2025 we need to stop building apps that actually worsen the user experience. I suggest that the team behind this app looks at “IDF Mobilités” the app behind the paris transport system for some inspiration. The app has no useful information about the type of tickets, it’s just a list, and when you choose one, if you don’t have your credit/debit card saved in the app (because why support apple pay in 2025), it just tells you that you don’t have a saved card. You of course cannot add it in that step (too intuitive), but must return to the beginning to first save a card, then return. The team should seriously reconsider the service it is (not) providing to the user and consider major improvements, as especially when I can recharge my card in the physical machines in about 15 seconds, it is not useful to me
Estuvo funcionando bien por unos meses y ahora ya ni se puede hacer nada, no responde. Al parecer pasa con la mayoría de las aplicaciones en España.
Esta app permite cargar y consultar el saldo de TARJETAS DE TRANSPORTE PÚBLICO del Consorcio Regional de Transportes de Madrid (CRTM).