Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Luz Ochoa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded the app and could not even get into it because of one huge ad after another. Worthless.
Could be much better but it’s free so what can we expect ? First, the same ad over and over is very annoying. Secondly the amount of recipes are very limited. And lastly, it’s hard to get out of the recipes however, I discovered out of frustration that you have to swipe right to get out of it. A back button or X button would be better.
There is no way to contact the creator. So anyway, could be great. Really great because of the simplicity. Yet, when you get into the recipe, you can’t get out. The app has to be closed out completely and start over.
Mediterranean Diet Recipes makes healthy eating simple and enjoyable. Explore delicious Mediterranean meals, from quick breakfasts and fresh salads to...
| Name | Price | Type |
|---|---|---|
| Monthly Premium Subscription | $9.99 | Monthly |
| Annual Premium Subscription | $39.99 | Yearly |
| Lifetime Premium Subscription | $59.99 | One-time |