Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stephen Mykytyn · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have used many apps to track daylight hours but now exclusively use this one. It’s the best! The clean layout with so much information including moon phases, too, is great. The daily countdown to sunrise, noon and sunset is valuable, and all sorts of “nerdy” (but fun) graphs concerning sun and moon physics has actually taught me a lot. Highly recommended!
I can say that I basically downloaded every daylight/sunlight app out there and this one is easily one of the top three and probably the most exhaustive one. Congrats and thank you. It would be nice if you could make a few more widgets to keep track of all that information at a glance…
I spend a lot of time outside and this app is essential for knowing how many more hours I have left to play beach volleyball, when I’ll have light for a safe bike ride home, if I need to apply sunscreen etc. it comes with a great widget that I keep on my home screen.
I wrote this app to help me get home before dark while riding my bicycle. You can see at a glance how much time until sunset, and set notifications f...