Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dmitrii Kuznetsov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Dev, please create the ability for us to use our own domains. I’ve got a great app. Really great. But I’d be willing to pay $10/year just to have an app I could integrate with my Google analytics and remarketing pixels and more importantly the ability to use a custom domain. Obviously, with privacy in mind. But seriously, I noticed you updated this app 3 months ago. I’ve been regularly checking it to see if you’d added any features and…well, ya haven’t. I’m preparing to publish a few blogs I for a network of blogs I run mentioning the iOS apps that I use regularly etc. I’d be happy to mention this app and frankly, the App Store needs a regularly maintained URL shortening app that has a range of features like those of some of the major link shortening services. Having even a fraction of those features and a one time purchase would maybe inspire and help you to furthermore, develop this app more. You can find me via my account name > Twitter. I’m a marketer. Just hoping you’ll implement a few of these features I’ve mentioned. 🙏🏼 I’m rooting for ya!
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