Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PHI THUYEN PHAN · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
They claim the game is free, however they make it impossible to pass without having to shell out money. In the mean time, every time you push a button to do something they make you watch an add. This makes it very frustrating to play. Also, they make it so you run out of customers in the middle of levels. They offer adds to watch for this but only give one more customer in return. In one level I watched 4 adds and then they wanted gems, which you will have to buy if you don’t have any. Not fun to play, and not really free.
How did this garbage even make it to the App Store is beyond me! Goodness I hadn’t even played for 2 minutes and already knew it won’t be taking up storage on my phone no longer than I complete this review. I played two levels got one star on each decided to replay to try and get 3 stars. Replayed level one about three more times was well beyond winning the level but kept getting a pop up you failed each time. How’s that even possible to fail level one that many times??!! Lost total interest right there. Also there was an ad after every single thing I clicked on! I downloaded this game to play a game not sit through ad after ad no matter what I clicked on. Wish I could rate 0 for wasting time downloading garbage! Anytime it’s that difficult and frustrating just trying to get at least two stars on level one I know it’s garbage!
This game is really entertaining, especially when I’m bored. I even completed all the levels. When are more levels going to be released?
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