Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OUAZ GAMES · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This Adds are bad This add well come up This Adds is like 2 minutes this adds on 3 minutes you put in work I give Adds.
I’m not naive, ads are a part of free games, but when they pop up every 15 seconds that’s too much. You put the work into the game and then render it unplayable because of the ads.
Become the owner of amanda very own flower shop in this new free time-management game! Make beautiful bouquets that give your customers unforgettable...