Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Olivier Bohrer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nice set up but it wrong. Verified with products I knew where they originate from: Product of Mexico- USA flag. Product of Columbia: USA flag. Product of China- USA flag. What? So wrong and misleading.
Works as expected. Clean, no tracking. And free. Very satisfied. It actually took me ages to finally find a good one. A big thank you to the developer!
When in a shop, it is usually easy to find where a product was made but not so easy to see where the money will go. This easy to use & ad free app all...