Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mood Games OU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You should add new elements cause having the same elements over and over is not as fun
It is fun and pretty addicting but it can get boring after a while because it is the same thing over and over
The game could use some work. Here are my ideas: Add gold that way when you get the multiplayers at the end they aren’t useless, add skins that you can buy, add upgrades Great potential bad execution.
Collect the right elements and level up. Merge to defeat enemies and overcome obstacles !