Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Troupe, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Not sure where my previous review went but this app is broken. So…..I logged out of my Troupe account to show a family member how to create their own account to use the app. When I tried logging back in using Facebook, it says Facebook isn’t an option on the app. Then when I tried logging in using the same email as my Facebook email, it says I need to log in using Facebook since that was the original way I logged in ☠️ I’ve sent emails and DM the Instagram and tried the chat support but no answer so far. Super inconvenient since I’ve already had half my group signed on and connected to vote/etc.
Nice solid and well-organized app with some good features, though there are some limitations. Really need to be able to add photos and URL’s to polls, broadcasts and notes; need to be able to ask multiple questions in a poll; need a section for itinerary and important info and details to be posted; and ideally would become a communication tool for those on the trip with a chat feature for the group. These features would make it much more useful not only in planning but also for everyone leading up to and during the trip. Edit: Didn’t notice the WYSIWYG editor for Notes before, that will help with a couple of my points in the absence of a more purposeful feature.
A one stop shop to plan group travel. Love the ability to bring all the people and information together in one place. Voting and decision making keeps everything moving to get the plans finalized. Well designed and intuitive app.
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