Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sinh Nguyen Mai · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded this ad heavy app, to identify a fish. It takes you to a plant identify app. Even though it says “Fish Identify” the app is a “Plant Identify”. Also you have to watch a thousand ads, or pay them money to find this out. Stay far away, can’t believe Apple allows apps like these 🤯
I know my fish well and I caught a fish and had no clue what it was, downloaded the app and it told me in a few seconds. It was a freshwater drum. Strongly recommend!
This is a fantastic app and an incredible resource. Because of the diversity of species, it is naive to expect any app to look at a picture and identify a fish species with 100% accuracy; however, I have been consistently impressed.
Plant Identifier Fish ID allows you to identify plants, fishs, flowers, weeds, leaves and trees in a snap. With Fish & Plant Identifier can currently...
| Name | Price | Type |
|---|---|---|
| Premium weekly | $3.99 | Weekly |
| Premium Monthly | $8.99 | Monthly |
| Premium Yearly | $49.99 | Yearly |