Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thomas Grant · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I appreciate the clear explanations of what, for instance, a strong verb is; it is not an intuitive concept until it’s explained well.
Fantastic app from Tom Grant, excellent stuff.
I just love it. It is amazing to find out just how many words in English come from Old Norse. Never be bored again.
Old Norse is the language of the myths, sagas and poetry produced in Iceland and Norway during the Viking Age and beyond. This free app makes it poss...