Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Voodoo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The gameplay is simple and fun and this could be a great game but….it is inconsistent and really just doesn’t make sense. 1.) the game is scored by the levels of your castle. I have lost multiple games despite having more levels than the opponent. And this isn’t me counting, there is literally a chart that shows the score at the end and frequently I have more points but still come in second somehow. 2.) when you run into someone you drop all your bricks, except occasionally they drop their bricks. Have tried to figure out what determines the winner in this little exchange for days, no clue. It isn’t based on health or anything. Doesn’t appear to be random because more often then not I lose mine. No idea. 3.) the ratings and players are all made up, just bots. You’re clearly not playing against real people ever. Overall this could be a mindless fun game, but it’s just annoying how inconsistent the rules and scoring are. Deleting after this.
Good game to pass time but it needs more maps added. Also I have so much money but it stopped letting me build halfway through the second castle on the Home Screen. Finally, the map on the Home Screen doesn’t let you go any further than 3-4 locations. Everything else is blocked by clouds. Like I said good game but looking for new challenges.
This is a great mindless game - once you get the strategies down for the 5 or 6 maps, you won’t lose. I have played this game 1000s of time and am sad to say that the rankings aren’t real, which you may notice based on how you go up with each one. The game will freeze your ranking at #11 and you can see the names of the top 10 are randomized every time you log in. The basic gameplay and the boosters are great (really like the new boosters just added). However, the tournament and base building aren’t really thought out. Tournament puts you in the same map with the same randomized computer AI players where the ranking is meaningless. You can build your castle to the max in like 50 or 100 rounds, then you are hoarding coins for no apparent reason. Overall, I like the base game, but the other features seem to be haphazardly thrown in with no real thought process behind them. Also, the game crashes at least once a day which is annoying.
Easy controls! Fun gameplay! Collect bricks and upgrade your castle! Let your archers protect and be the last man standing!
| Name | Price | Type |
|---|---|---|
| No Ads | $2.99 | One-time |
| VIP Membership (Weekly) | $3.99 | Weekly |
| Unlock Super Heroes | $4.99 | One-time |
| Unlock Revengers | $4.99 | One-time |
| Unlock Girls | $4.99 | One-time |
| Unlock All Characters | $9.99 | One-time |