Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗JONATHAN SAUCEDA LOPEZ · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great stories, but deleted the app because it kept closing after 20 seconds. Would be great if it didn’t do that.
Nice I don’t use it a lot but whenever I do I always have to tap my phone bc I have it set to turn off after 20 seconds of idleness to save my battery usage but while audio is playing the app should be set to stay open please idk what was misleading what the other person said idk but always remember to be careful too bc some ppl try to add on or take away from the word (not saying yall doing this) but ya
Style of writing portrayed misleading information
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