Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NYSORA inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It would be nice to have a dark mode. The option to switch away from a bright, white background would make this app much more pleasant to spend time studying. The bright background causes me significant eye strain. I have switched every other app that requires reading to the dark background and this has made them much more comfortable.
Hard to cancel, difficult to access help-support for app and site in Belgium and I’ve been charged for 2 years in a row and no one can cancel subscription. Beware
This should be pretty good. The content is solid but the navigation is clunky and inelegant. Also they seem to have teamed up with CME University, or perhaps it’s the same company. The login to that site is a disaster. I’ve spent more time on the IT stuff than on the course material. Sigh.
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