Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dzmitry Maiseyenka · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app was so dumb that in five seconds, my partner who takes 6 weeks to decide what TV to buy, pronounced it dumb. The first dare was “order 30 pepperoni pizzas”. I know truth or dare is supposed to be silly but it should not be dumb.
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| Name | Price | Type |
|---|---|---|
| Premium Week | $3.99 | Weekly |
| Truth Or Dare - Premium Month | $8.99 | Monthly |
| Truth Or Dare - Premium Year | $39.99 | Yearly |