Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ConvaTec Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is very dated and hasn’t had an update in 11 months. I’m not sure how this one made it through a quality check - none of the dates work. No matter what date you pick from the calendar, the app shows you the previous day. Pretty basic stuff that should have been fixed long ago. New ostomate here and trying to track basics - input, output, pouch changes but if I can’t ever see the current date it’s useless. (The app won’t let me pick a date in the future so I can see today’s info.) Beyond that, the text doesn’t fit on the screen and most results tell you to call rather than giving you possible options - if I have to call, why bother with an app?
If you do take the time to log everything, just wait and it will lose or move your entries. Some mornings I wake up with entries from last night showing up as entries for the upcoming night. Sometimes during the day everything entered just disappears and the calendar becomes a day off of reality. Others have complained about this many months ago and it still hasn’t been fixed. I’ve wasted too much time now entering data that disappeared that I won’t waste any more time with this app. Deleting it.
Love this app! So easy to use. Gave me great ease when selecting the right product for my shape and size. I could do everything on my own without needing to call a doctor or talk to someone on the phone.
My Ostomy Journey is a helpful diary or tracker that people living with an ostomy can access easily and quickly from their mobile device. My Ostomy J...