Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vault63, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
In order to even access the app (to see if you like it or not), they require you to sign up for a free trial + subscription. Although this app does contain a lot of information, that info can be obtained for FREE elsewhere. Clicking their “news” category it shows the most recent one is for PUBG version 33.1. PUBG is now running version 35.1, and also on the “tracker” portion of the app, I was unable to search for my profile because the search took too long for me to want to wait for it. Overall you’re better off finding a website with a good mobile interface and using that instead.
gg pubg
good
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