App Profile: My First Nest Egg

My First Nest Egg is the convenient and fun chore, allowance, and financial education solution to give young children healthy money habits in a cashless world.

Developed by two moms looking for a solution for their own children, My First Nest Egg helps busy parents who want to track money, allowance, and chores, while giving their kids a financial education.

With features such as a virtual wallet to track allowance, gamified chore puzzles to encourage earning, a daily financial lesson to teach financial literacy, and credit score game to teach the basics of the credit system, My First Nest Egg is what every family needs to help them raise money smart kids.

Money habits are set by age 7. My First Nest Egg gives parents the tools they need to grow their kids into successful adults. The creators are two moms who spent hundreds of hours consulting with behavioral and psychological experts about how to instill necessary life skills in children. Using what they learned, they built this platform for other families searching for an age-appropriate solution to teach financial literacy. My First Nest Egg helps you get your kids to make their beds, put on their own shoes, get in the car on time…and learn that compound interest can make or break financial success.

How: My First Nest Egg uses science to build good habits in little kids at a crucial time when life habits are being formed. Little kids are like sponges - they soak up every lesson you intentionally, and more importantly, unintentionally, teach them. My First Nest Egg ensures that your lessons around money and effort are intentional. With this App you can teach a child as young as 3 that effort results in a reward.

Virtual Wallet:
Little kids don’t need real money! They lose cash and parents just end up buying the things they want for them on their accounts online or in stores. My First Nest Egg offers an easy way for parents to track children’s virtual funds in three accounts: Save, Spend and Give. When your child wants something, you simply buy it and deduct the amount from their account. Because we don’t handle any real money, parents can sign-up for the App with just a name and email address. We don’t need your social security number or bank account information.

Earning is Fun:
My First Nest Egg employs a patent-pending puzzle system to teach kids delayed gratification. Instead of a boring chart, a child’s goal is put into a puzzle which is then broken into a number of developmentally appropriate pieces, and the child earns that goal piece by piece. The child receives the affirming instant gratification with each piece, but learns delayed gratification by waiting for their prize (either a reward or allowance) until the puzzle is completed. Choose a preset puzzle informed by an expert in childhood behavioral wellness and development, or create your own custom puzzle. They’re easy for the parents and fun for the kids. You can do everything from potty training to distributing allowance.

Community Motivation:
Achievement and depression are inversely related. Kids NEED to achieve and My First Nest Egg gives them that opportunity and then recognizes them for those accomplishments. My First Nest Egg has a community page with monthly leaderboards which track Achievements, Acts of Kindness, and Instances of Saving (not how much, how often). Kids can be inspired by other kids working towards the same lifelong habits. Parents can give their kids nicknames for the leaderboard, we use emojis instead of photos, and you will be asked if you want to opt-into the board.

Daily Financial Lesson:
Every day there is a new, fun, financial lesson built into the app. Kids build their financial vocabulary and knowledge of how money works in the real world.

Credit Score Game:
Kids learn the basics of how the credit system works by building, and maintaining, their own in-app credit score.