Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nauv Technologies · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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Problems this app has that I noticed: When you select a position in the drafts, sometimes it'll generate a player who doesn't even play that position. If you quickly tap onto another position after selecting your player, it'll give you the same five players you had previously. When you play a simulated game, why can't you manually pick a player you want to sub in instead of letting it randomly pick? You can't filter player positions when browsing through the players(like in "My Club"). Another thing I want to point out is the daily challenges you get for drafts are impossible. How can you expect people to do ones that require 88 ratings when half the draft is generating low rated players?
Needs a lot of bug fixes. Simple stuff too, just completely ridden with bugs, 3 stars because I love fifa, if I didn’t, 0 stars.
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