Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Muhammad Akram · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It has way to many ads, in the beginning when you fight the cops it’s impossible to beat them, and the animation is so bad! I’m sorry, but you could do better.
Ridiculous amount of ads before you even get to play. I wish I could tell you how the game is but I deleted halfway through the 4th ad after opening the app
Prison break is not an easy mission and you will secretly find your gang's cells. The criminal gangsters are imprisonment in a grand jail and make a p...