Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bezier Games, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is good for keeping track of cards but when the drunk role is scanned it asks to scan the actual role of the drunk and doesn’t allow you to finish scanning even after you scan another role
Give the option to manually enter cards so that scanning is not necessary.
Requires Ultimate Werewolf (2021+) -- cardbacks have a QR code Generate Ultimate Werewolf decks, scan players and their cards, and run Ultimate Werew...