Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pablo Perez · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have a brain injury. This is very helpful
Some nice features on this app-gives you options to turn off the annoying /distracting background music which is a definite plus, nice identifying task as well as naming that could be done easily with an engaged parent or older child, matching game is nice but too many choices per page for most young kids. Would be nice if there were categories of animals to choose from instead of having them all mixed together. Overall though just being able to turn off the background music makes it ahead of other apps.
Learn animal names, sounds and vocabulary in a fun educational game for kids. Discover real animal photos, listen to animal sounds, practice pronuncia...