Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PONOS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As expected from PONOS, this is a very unique and strange game. But also as expected from a new game, it doesn’t have many features.
I like the game, once you get used to the controls it is fluid moving around. Good job PONOS on a calming game also battle cats is awesome. Edit-calming game 3 out of 3 would recommend good message.
I love ponos, battle cats is my favorite mobile game, and this game is also pretty good. I love ponos’s unique style. Saw game in an ad in battle cats
When I close my eyes I am flying through the sky. Is this a dream? Calm blue sky, strange outer space, frightening nightmares, pudding-filled heavens...