Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eldar Eliav · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When I think of “good news” I don’t think of including controversial topics that display clear political biases. Other good news apps focus on topics we all find uplifting: like dog adoptions. This one is full of political news that are depressing. Deleted almost immediately. Wish I could give it a 0
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Bright up your day with positivity, kindness, beauty and compassion. Discover only good and uplifting news from around the world. Be awesome to others...