Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tape Technologies GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Tape seemed like the way to go! We had our developer transfer over all systems from Podio. Tape was supposed to be the latest and greatest. Do not make the mistake we did, we moved everything over and realized you CAN’T use Tape on a phone. Even if you try the website on your phone it won’t work. SAVE YOUR TIME, STAY WITH YOUR CURRENT CRM!
So far, I have been a huge fan of the online Tape app platform. This app, however, is nearly useless. Coming from Podio, the mobile option is worlds behind. Pros: - search is indexed so it’s easy to find entries Cons: - no calendar - no ability to edit entries (can’t even mark items as “complete”) - search results aren’t sortable - can’t filter search results - can’t access tables or apps, just individual entries - no reminders tab Implementing functionality to remedy these “cons” would make this app MUCH more usable and would show promise for a well supported final product for the Tape platform. I look forward to hopefully seeing these implemented, as I really am liking the desktop platform.
Surprised to see this is 4 years old. The app lacks a lot and when it does have, it doesn’t do well. It’s essentially a notification checker but half the time the notifications are wrong. Many times messages don’t send (you don’t know that until you get on desktop). It’s just…not good.
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