Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andre Scheidemantel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Best Thing to Do on there is helping animals
DO NOT DOWNLOAD ! It’s not a real game, just a bunch of advertisements. The iPad won’t even let me delete it, I’m going to have to completely reset my iPad. I’m very disappointed that Apple approved this app.
We downloaded this and it was really just a gambling Keno game. No way to close the keno game. Very disappointing.
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