Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Payal Lakhani · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
..but it needs a way to opt out of ads, which show after EVERY level, I would not mind paying a small fee…also, I’m gathering coins, but no store or market to spend them on! Come on, developers, finish creating this game! Please!
Got ad on the first level I will delete it
The concept is good, but there is only 1 level (several puzzles). Breezed through it in about 20 minutes and most of that is spent waiting for the ads to be skip-able. You have to watch an ad after every puzzle in the level. You spend more time waiting to skip the ads than playing the game.
Play the Hero Sheep to help the sheep in the best pin pull puzzle rescue game. Test your Brain Intelligence and have tons of fun with this tricky Her...
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