Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Edoardo Molinari · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app encompasses everything I’ve tried to do in an excel spreadsheet with my team for years. Provides awesome structure and drills to measure improvement and continued areas needed for improvement. I’ve read about the spreadsheet created by Molinari…and it’s awesome to see all of the work and data collected put into such an awesome app.
Arccos Pro Insights Training app is designed to help golfers track performances when practicing on the range or on the putting green, compare themselv...