Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hex Matrix · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m sure there must’ve been and is a lot of good intent behind it. And I hate to compare. But frankly, after doing a code 55 note on Office puzzle I never in my life. Want to do a note on ABA Matrix ever again. EVER! This software is simply not user-friendly enough. The information is not visually categorized and organized well enough. And the graphs simply do not compare to the ones that I’m seeing on the Office puzzle and how easy it is to add details to it. I think I would rather work with a dinosaur like rethink
The ABA Matrix app is designed for ABA therapy sessions, built to support care delivery in any setting: at home, in school, or in the community. It en...