Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Motionlab · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was looking for a good online domino game so that I could learn to play. I found this recommendation from another website and decided to give it a shot. I like this one because the ads are slightly less annoying than the other four games I tried downloading before this one. Some of the other games I download have their banner ads literally covering part of your dominoes, which makes playing infuriating. I wish I could just pay $1 to $5 dollars to just buy this game ad free but I don’t see that as an option currently.
Take on friends, Take on the world. It’s time to play the real-time, multiplayer domino game everybody’s playing! COMPETE IN 1-ON-1 CLASSIC DOMINOES...
| Name | Price | Type |
|---|---|---|
| Pocket of Gold | $0.99 | One-time |
| Pile of Gold | $4.99 | One-time |
| Remove Ads | $7.99 | One-time |
| Bag of Gold | $9.99 | One-time |
| Pot of Gold | $19.99 | One-time |
| Chest of Gold | $48.99 | One-time |
| Mountain of Gold | $99.99 | One-time |