Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KISSAPP, S.L. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Horrible. Keeps popping up to subscribe to in app purchases even after purchasing it
Never started video
I bought this app to use on my Apple TV, and I regret my purchase. The video clips are very short. When one clip ends, there’s a blank screen and then another clip starts. But that second clip only plays for about one second and then goes black. This is on the latest tvOS. To make matters worse, most of the features of the app - including HD video - require an in-app upgrade purchase. So despite the app having “4K” right in the name, you don’t get 4K unless you pay more. Where I come from, that’s called bait-and-switch marketing, and it’s illegal.
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