Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TengoInternet · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used to whenever I opened the app I got a screen that kinda looks like a slot machine window telling me % of devices online number of users and something else then below it all of my devices would show and I could see what was up and what was down. Now new version shows that if the system is all up otherwise it blanks the graphics and displays a message “get help here” which takes you to submit a ticket. Most of the time I just want/need to know which devices need to be powered off and back. Now the app is worthless to me
Simplify your Tengo WiFi network management designed for busy property managers and staff. You and your staff can: - Get help on-the-go by creating o...