Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ADMS Advanced Data Management Solutions GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You would think that with the hundreds of weather apps out there they could have based this off of any of numerous great apps. A professional would draw inspiration from the best. Instead they created the most user unfriendly app possible. If it were a private organization you might laugh at their folly, but taxpayers are paying for this garbage. Also ads on an app from the national weather service is pathetic. Taxpayers are already paying for this dreadful thing, then I have to deal with (poorly implemented) ads too. Take some pride in what you do and do better. Have a look at the Norwegian weather services app if you want to achieve something amazing and worthy of Austria.
Die neue und punktgenaue Wetter App mit aktuellen Modelldaten und Prognosen der ZAMG, inkl. Push-Warnungen bei Unwetter, Regenradar, Blitzradar und vi...