Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DlhSoft · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has provided unique functionality in an easy to use way. I like that it provides a quick way to estimate work and it’s great that risk can be included in the estimate. Areas for Improvements are: (1) the ability to copy the entire basis of estimate. The app only copies the summary values (start, finish, duration, cost) it does not give you the details that make up the estimate so they can be stored as reference information or shared with a client. **** If I had known about this limitation, I would not have paid for the app. Having access to the data that I put in an app is extremely important to me. **** I like that the data is copied to the clip board but frustrated that the task details are not included. (2) Only 1 estimate can be active in the app and there is no way to save the estimating file locally so that it can be updated, revised, or used as a template for other estimates. I think in addition to the 2 items above, that a 5-star app would also include 1 well-formatted pdf and email report for the Estimator’s records that includes project summary, gantt view, and all task details. And, 1 well-formatted report for Clients that did not include risk.
Create high-level estimates for your new projects even when you are away: define a set of tasks (envisioned, for example, by analyzing a request recei...