Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗David Kowalski · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Well I have the recon watch and also some tactical traps and they all have an issue with connection and it’s absolutely frustrating paying good money for junk
My Bluetooth (IPhone App) connected to the Tactical Trap App, but that’s all. No other Bluetooth connections are running, only the XWatch which is what the Bluetooth is showing. So my phone is not reading it to connect. the phone,email or SMS features of this watch. Which means it’s basically a digital watch. Certainly not worth the $80, more
Keeps dropping the Bluetooth connection and when it does connect get an error 195 and resets steps taken. Makes the watch a bad Timex copy. That’s $80+ down the drain
Tactical smart APP for new generation Recon watches